Role
- If you’re looking to be a part of a dynamic, highly-analytical team and dive deep into the world of Tech innovations, look no further. As our VP of Marketing and Communication
- As a VP of Marketing and Communication responsible for the marketing operations of an organization, ensuring the accuracy and efficient dissemination of information across digital platforms and other communicative mediums
- Responsible for the development, integration, and implementation of a broad range of public relations activities relative to the strategic direction and positioning of the organization and its leadership
What You Will Do
- Evaluate the effectiveness of marketing strategies and identify business opportunities that would generate resources for revenues according to market conditions and audience demands
- Coordinate with business partners for brand promotions, inform them of any adjustments on business plans, and ensure their satisfaction by adhering to their requirements for business goals
- Develop digital strategy and online marketing program for marketing nonperforming assets of the bank and bank-own properties.
- Identify and develop high ROI programs with media, marketing partners and external properties that drive partner and consumer engagement.
- Raise awareness and progress culture to a more engaging social (media) business mindset via twitter, LinkedIn & Facebook.
- Utilize salesforce for lead generation and financial accuracy.
- Create marketing communication materials and internet marketing and social networking forums.
- Develop & implement marketing plan and chalk out marketing strategy relating to both conventional and internet marketing including social media marketing.
What You Will Need
- Bachelor’s degree in communications, journalism, or related field
- Proven work experience as a VP of Marketing, Marketing Director or other senior role.
- Demonstrable experience designing and implementing successful marketing campaigns.
- Solid knowledge of SEO, web analytics and Google Adwords.
- Experience with CRM software and digital marketing tools and techniques
